To stay relevant and responsive, businesses must adopt agile communication strategies that meet their customers’ needs.
As businesses look for quicker and more dependable ways to communicate, the email to SMS gateway has become a must-have tool.
The widespread use of technology has led to different kinds of innovative applications in almost all domains. One amongst these advancements is temperature sensors that determine the degree of hotness or coolness and convert it into a readable unit, which can be further sent to interested recipients via SMS to help in malfunction monitoring or [...]
With the growing popularity of communicative services like social media, FaceTime, and now VR, it is perhaps surprising to see that the numbers tell a different story. As popular as the aforementioned may be, none seems to come close to SMS in the realm of marketing. Featured below are some of the statistics that spell [...]
The masses view texting as a trusted means of communication. Probably due to its lack of connection with the internet. SMS campaigns can prompt action because of their closeness to the user. And due to this very reason, SMS marketing campaigns have been utilized by companies for years before Email marketing, or Instagram Ads were [...]
As the news of 5G towers are surfacing, we are leaving old technology like pagers and SMS far behind in the past. But with these rapid developments rise concerns about privacy and security. And surprisingly, the answer to these concerns sometimes is not more advanced tech, but a return to our technological roots with intention. [...]
I hardly need to labour the point that network security is essential in an age where companies of all sizes are hacked. Hardly a week goes by without data breach headlines in the mainstream media. 2021 is so exception so far, with high-profile hacks including LinkedIn, Parler (an almost complete website scraping in this case), [...]
At its simplest and according to industry insiders, the term ‘hybrid IT’ is used almost exclusively to describe a combination of on-premise and cloud-based services. In my opinion, it could also be used to describe the IT infrastructure and processes necessary to allow office-based employees to work from home when necessary. For many companies and [...]
It was December 3, 1992. That's the date that Neil Papworth sent the world's first text message. More than 26 years later, SMS has grown into a powerful marketing and communication tool. Today, trillions of SMS text messages connect billions of people and benefits millions of businesses and marketers immensely. SMS helps businesses generate outsized [...]
User authentication is how admins and developers like you and I enforce secure access to user accounts. But in the face of increasing cybersecurity concerns, our challenges have grown taller. Look at the statistics. In the first three quarters of 2018 alone, attackers launched about 1.4 million phishing URLs. As you know, phishing targets a [...]