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Zwiększanie zasięgu i zaangażowania klientów poprzez SMS Marketing

Ten artykuł omawia, jak przedsiębiorstwa mogą wykorzystać SMSEagle SMS/MMS Gateway do prowadzenia skutecznych kampanii marketingowych i informacyjnych. Ocenia, w jaki sposób marketing SMS-owy zwiększa zasięg, zaangażowanie i utrzymanie klientów, jednocześnie zwiększając sprzedaż przedsiębiorstwa, przychody i oszczędzając pieniądze na działaniach marketingowych.

Daily SMS Mobile Usage Statistics 2021

With the growing popularity of communicative services like social media, FaceTime, and now VR, it is perhaps surprising to see that the numbers tell a different story. As popular as the aforementioned may be, none seems to come close to SMS in the realm of marketing. Featured below are some of the statistics that spell [...]

Why SMS is so Effective at Prompting Action

The masses view texting as a trusted means of communication. Probably due to its lack of connection with the internet. SMS campaigns can prompt action because of their closeness to the user. And due to this very reason, SMS marketing campaigns have been utilized by companies for years before Email marketing, or Instagram Ads were [...]

SMS and RCS – What to expect in the coming decade?

If RCS is patently superior to SMS in every way, why has it not replaced its predecessor yet? After all, it has been around since 2008. The answer, it quite complicated, just like the modern mobile and online markets.

Are you ready for the “new normal”?

As governments issued stay-at-home orders and non-essential services closed their doors, the COVID-19 pandemic forced businesses and institutions around the world to adjust to what has become the “new normal.” And now that we’ve begun to accept it—even if begrudgingly—it appears that work-from-home and video conferencing is here to stay. In his book, Thank You [...]

Network Security Essentials: A Checklist for your Business

I hardly need to labour the point that network security is essential in an age where companies of all sizes are hacked. Hardly a week goes by without data breach headlines in the mainstream media. 2021 is so exception so far, with high-profile hacks including LinkedIn, Parler (an almost complete website scraping in this case), [...]

Use Hybrid IT To Maximise Remote Working Benefits

At its simplest and according to industry insiders, the term ‘hybrid IT’ is used almost exclusively to describe a combination of on-premise and cloud-based services. In my opinion, it could also be used to describe the IT infrastructure and processes necessary to allow office-based employees to work from home when necessary. For many companies and [...]

Two-way SMS communications

Are you connecting via your customers’ preferred channel? Skip phone calls and emails and start texting. Here’s why. With an open rate almost five times that of email, Gartner states that “SMS remains an effective, yet underutilized, mobile tactic among marketing leaders.” And that’s not surprising. According to some sources, 98% of text messages are [...]

SMS Usage Statistics in 2019. Market Predictions for 2020-2023 and Beyond

It was December 3, 1992. That's the date that Neil Papworth sent the world's first text message. More than 26 years later, SMS has grown into a powerful marketing and communication tool. Today, trillions of SMS text messages connect billions of people and benefits millions of businesses and marketers immensely. SMS helps businesses generate outsized [...]

14 Ways Savvy Brands Use SMS to Earn More Money, Trust, and Referrals

SMS has more reach than other messaging channels because you don't need a smartphone and an internet connection to access a text message. But what gives SMS marketing its power is the engagement it generates. While email has a 20 to 30 percent open rate, SMS has a 98 percent open-rate. And 90 percent of [...]